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Follow them through their denim journey and break in process by clicking the image above.

Absolutely genius!

Ever since I bought my first pair of dry denim 4 years ago.. I haven’t looked back. It’s the only way to go. I’ll post progression pics of my 369 day old w/o wash APCs…

I’d love to try this but don’t think I could handle it.  Febreze?  Not a chance!